The site how-old.net landed last week and became a viral sensation. Quite simply, it allowed anyone to upload a picture and have it analyzed by machine learned classifiers for presence of faces and predictions of the ages and genders of any detected faces. Since it went up, people have been posting their pictures and HowOldNet’s predictions for them, and they…
May 5, 2015
April 27, 2015
Twenty years ago, a woman looking for a decent pair of running shoes was limited to pilfering the men’s section to find the right fit. Forget design, early athletic styles were itchy, baggy and generally unflattering. Fast forward to 2015 and the market for women’s athletic-inspired apparel has extended beyond the gym and taken to the streets as women lead…
April 24, 2015
The digital world is never short on news. As this Friday wraps up, we whittle it down and reflect on events from the past week that particularly piqued our interest. Top news for the week included innovative product unveilings, publisher party crashing and old brands dipping their toes into new waters. So read no further. In the brief below, People…
April 23, 2015
Not all Marketers are cut from the same cloth! As spring rolls in and with buying season just around the corner, we were interested to learn more about marketers’ top challenges and needs. Drawing on digital data and interest-based segmentation, People Pattern developed marketing personas unique to top cities around the United States. With the help of a little data…
April 22, 2015
We’re hosting a happy hour in Seattle this Thursday, April 23rd starting at 6 PM, and we’d love for you to join us! People Pattern debuted its Audience Insights platform to help companies turn unstructured data (Tweets, Facebook posts, ratings and reviews, commentary) into actionable persona sets, helping them gain an edge in the race to win, retain and serve customers. Every…
April 21, 2015
We’re hosting a happy hour in San Francisco this Wednesday, April 22nd starting at 6 PM, and we’d love for you to join us! People Pattern debuted its Audience Insights platform to help companies turn unstructured data (Tweets, Facebook posts, ratings and reviews, commentary) into actionable persona sets, helping them gain an edge in the race to win, retain and serve customers….
April 20, 2015
We’re hosting a happy hour in LA this Tuesday, April 21st starting at 6 PM, and we’d love for you to join us! People Pattern debuted its Audience Insights platform to help companies turn unstructured data (Tweets, Facebook posts, ratings and reviews, commentary) into actionable persona sets, helping them gain an edge in the race to win, retain and serve customers. Every…
April 16, 2015
Growing up in the 80’s, I like to think that I was well-primed for exceptional style. When I was a kid , everyone, and I mean everyone, wore the same Benetton rugby shirt. If you were anything like me, pair that bad boy with a set of EG socks and Capezio shoes you were ready to take on Long Island….
April 10, 2015
Brands and retailers are experimenting with creative new ways to engage shoppers by incorporating online elements into an in-store sales experience. The digital space has proven an effective medium to develop relationships and brands are testing new ways to integrate online and offline strategies to prove ROI. In today’s weekly wrap, we take a look at a handful of brands…
April 7, 2015
We’re hosting a happy hour in Chicago this Wednesday, April 8th starting at 6:30 PM, and we’d love for you to join us! People Pattern debuted its Audience Insights platform to help companies turn unstructured data (Tweets, Facebook posts, ratings and reviews, commentary) into actionable persona sets, helping them gain an edge in the race to win, retain and serve customers. Every…
April 7, 2015
Innovative brands convene to explore how People Pattern’s Audience Insights platform helps them gain an edge in the race to win, retain and serve customers April 07, 2015 08:30 AM Central Daylight Time AUSTIN, Texas–(BUSINESS WIRE)–People Pattern, a leading Audience Insights platform, today announced the launch of their global roadshow, beginning this evening at the Le Meridien Chambers in downtown…
April 6, 2015
We’re hosting a happy hour in Minneapolis this Tuesday, April 7th starting at 6 PM, and we’d love for you to join us! People Pattern debuted its Audience Insights platform to help companies turn unstructured data (Tweets, Facebook posts, ratings and reviews, commentary) into actionable persona sets, helping them gain an edge in the race to win, retain and serve customers. Every…